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Wireless worries for events attendees

A survey has revealed that 40% of mobile users that have been to events including sports matches, concerts and festivals have experienced trouble using their mobiles during their attendance. Wireless networking specialist ADC announced the results following a survey of more than 1,000 UK consumers.

With more and more consumers wanting access to services like the mobile web, social media and streaming videos, as well as to text and make calls at these types of events, the high percentage of users reporting problems suggests that organisers and mobile phone operators need to do more to provide a reliable and continuous service to their customers.

“Anyone who has been to one of the big music festivals will be familiar with the frustration that accompanies dropped calls, calls that don’t go through, and text messages and photos that arrive three days too late – the same is true at major sporting events when your updates only reach friends long after the game is finished,” said John Spindler, VP of product management at ADC.

“This issue is becoming even more of a concern as the proliferation of smartphones and next generation applications continues to increase. The outcome is that consumers don’t get the service they want and have paid for, and venue operators can’t make the most of apps designed to help visitors while at these events. Smartphones are often used at football matches to watch replays in close up, play games during stoppages, or vote on the player of the match, but, if the mobile network isn’t up to scratch, services like these will simply go unused.”


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