Join our
LinkedIn Group
MasterCard to continue as official partner of UEFA Champions League
UEFA has announced that an agreement has been reached with MasterCard, to continue as an official partner of the UEFA Champions League for the new cycle 2012-2015, and for the UEFA Super Cup 2012, 2013 and 2014.
The three-year deal will run until the end of the 2014/15 football season and will see MasterCard continue to leverage the sponsorship through their exclusive product category: payment systems.
Commenting on the announcement, David Taylor, CEO of UEFA Events SA, said:
"We are very pleased to continue our relationship with MasterCard. The presence and active involvement of MasterCard has contributed to the great success of the UEFA Champions League – and will do so for the next three seasons. In return we expect to keep helping MasterCard create many priceless opportunities for millions of fans and cardholders worldwide."
Javier Perez, President of MasterCard Europe, said:
"We are excited to renew our sponsorship with the UEFA Champions League, a relationship which dates back to 1994. Sponsorships represent a critical component of MasterCard's global marketing approach, and we will continue to use this unique platform to further create business-building opportunities for our customer financial institutions and merchants and thereby offering priceless experiences to MasterCard card holders around the world. Through sponsorship of this kind, MasterCard is proud to ‘bring the game to the people and the people to the game', an ambition which is matched by our own objective to make as many tickets available to the MasterCard cardholders."
MasterCard joins Heineken, UniCredit and Ford as the fourth Official Partner for the 2012-2015 seasons besides adidas, who is the official supplier.
Brazil's Morumbi stadium is undergoing an extensive modernisation project that will increase the venue's flexibility, improve safety and increase spectator comfort.
Click here to read more
Despite widespread acknowledgement that fans want the at-home benefits of connectivity in stadia, there are surprisingly few owners investing in the requisite infrastructure
Click here to read more
The new national stadium in Tokyo, Japan will be an environmentally-conscious 'urban connector' that has been designed to be iconic while integrating into the city landscape
Click here to read more
RheinEnergieStadion Köln has invested in advanced video surveillance technology to ensure the safety of fans and players
Click here to read more
The stadia headed for the limelight in 2013...
Click here to read more
We are building a list of leading suppliers covering all aspects of the stadia industry. Want to see your company included? Contact damien@ukipme.com for more details.
Do you have an opinion you'd like to share with the stadia community? We'd like to hear your views and opinions on the leading issues shaping the industry. Share your comments by sending up to 500 words to nickbradley@ukipme.com
To send us your recruitment advertising or to receive information on placing a banner please email damien@ukipme.com
New Vikings stadium design revealed