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Populous to design Kyle Field
Texas A&M University and the 12th Man Foundation have engaged Populous to lead the design study phase for the renovation and redevelopment of Kyle Field – the 'Home of the 12th Man'.
The design study phase will explore various design options for Kyle Field, including plans for both a renovated stadium and a new stadium. The result of the study will provide Texas A&M and 12th Man Foundation officials with multiple design options for the future of the 83,002-seat stadium and will address staging of construction, preliminary cost estimating and construction timelines. Additionally, the Populous team will conduct marketing research related to the stadium project and will provide recommendations with respect to sponsorships, operations and technology related to Kyle Field.
Populous has been asked to examine several strategic goals: developing an increased fixed seating capacity, understanding existing structural conditions, generating additional revenue, improving fan amenities, developing a plan to address fire and life safety requirements, improving ingress/egress, and developing multi-use opportunities. All parties have also committed to maintaining Kyle Field’s uniqueness, while striving to enhance fans’ overall experience on game day.
The design study phase will begin immediately, with comprehensive construction potentially beginning following the 2013 football season. Texas A&M officials note, however, that some minor construction will occur in and around Kyle Field prior to the 2012 season.
Texas A&M recently announced that season tickets for the 2012 football campaign – the Aggies’ first as a member of the SEC – were sold out, marking the earliest sellout of season tickets in school history. Last season, Texas A&M shattered several attendance records at Kyle Field, including five of the top 10 single-game attendances. For the first time ever, all games at Kyle Field were sold out, with an average attendance of 87,183, ranking 10th nationally.
Kyle Field, named after Edwin Jackson Kyle, who served as Texas A&M’s dean of agriculture and athletic council president, has been the home of the Aggie football team since 1927. Kyle Field was initially expanded in 1967 to include two decks of grandstands, and the third decks were added to the east and west sides in 1980. Most recently, the stadium was expanded in 1999 to include the US$32.9 million north end zone expansion, known as the Bernard C. Richardson Zone.
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