Austin FC to feature ‘LED super system’ at new stadium


As part of MLS side Austin FC’s new US$260m state-of-the-art soccer stadium currently being built for the 2021 season, it has been announced that it will feature a LED ‘super system’.

The display system at McKalla Place in Texas, will be delivered by Daktronics who will manufacture and install all displays, which will feature 10mm pixel spacing and combine for 5,580 square feet.

A new main video display, two ribbon displays, a pitch perimeter display and a double-sided marquee are currently being installed as the stadium is being constructed.

“After a competitive review process, Austin FC is pleased to announce that we have chosen Daktronics’ industry-leading LED technology to enhance the stadium experience in our world-class venue,” comments Andy Loughnane, president of Austin FC.

The centerpiece of the installation will be the main video display at the north end of the stadium. It will measure 24ft high by 84ft wide to bring high-resolution imagery to fans throughout the stadium. It is capable of variable content zoning allowing it to show one large image or multiple windows of digital content. It can show live video, instant replays, up-to-the-minute statistics, game information, graphics, animations and sponsorship messages.

“Installing a higher resolution product throughout the stadium ensures fans receive a better viewing experience at every event,” said Daktronics president and CEO Reece Kurtenbach. “We’re excited to work with the entire Austin FC organization to bring this project to life for their team and their fans. We look forward to the stadium opening in 2021 with our technology helping the team engage and communicate with their audiences.”

Along the seating fascia of the stadium will be two ribbon displays and surrounding the field will be a pitch perimeter display measuring 3ft high by 551ft in length. These can show complimentary graphics and information to the main displays while also allowing for the opportunity to highlight sponsors throughout events.

As fans arrive at the stadium, they will be welcomed by a double-sided marquee display. The displays on both sides will measure approximately 14.5ft high by 26.5ft wide and can share matchup information, sponsorship messages and promotions for upcoming events.

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James has been Editor of Stadia since 2018 having worked at print and digital magazines and websites around the world covering everything from lifestyle to sport, technology, motoring, and more. He also edits Electric & Hybrid Vehicle Technology International.

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