Ageas Bowl signs partnership with Seat Unique to enhance its hospitality platform


Hampshire Cricket and the Ageas Bowl have announced a new partnership with Seat Unique, which aims to enhance its hospitality platform offering at the 25,000-capacity venue.

The partnership will see the club work closely with Seat Unique, with all future online hospitality package purchases to be made through their trusted online platform. Seat Unique will also feature on the front of this year’s new Vitality Blast playing shirt, to be released later this month.

All hospitality packages available on Seat Unique will have a set price directed by Hampshire Cricket and the Ageas Bowl, enabling them to create a safe and secure online space in which fans are guaranteed access to the best packages at the best possible price at any time.

Tom James, Hampshire Cricket’s head of sales & commercial partnerships, said: “We are proud to announce this partnership with Seat Unique; a company that shares our passion for innovation. As we work towards spectators attending live events at The Ageas Bowl again, Seat Unique will provide our fans a first-class platform to view and purchase hospitality.”

Robin Sherry, Seat Unique CEO, said: “We are delighted to be working with Hampshire Cricket. This partnership will not only make purchasing hospitality an easier and improved experience for the fans, but we will also be able to streamline the internal processes for the Club which will help them save time and money. Our aim is to help fans access hospitality experiences anytime and anywhere, through our 24/7 online service.”

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James has been Editor of Stadia since 2018 having worked at print and digital magazines and websites around the world covering everything from lifestyle to sport, technology, motoring, and more. He also edits Electric & Hybrid Vehicle Technology International.

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