Manchester United signs Melitta deal for Old Trafford

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Manchester United has signed a multi-year deal with Italian brand Melitta to serve as the official coffee partner at Old Trafford stadium.

The deal will see more than 200 fully automatic Melitta coffee machines and makers installed in executive club boxes and hospitality areas at Old Trafford to help handle the estimated 6,000kg of coffee consumed at the club each season.

The coffee company was also involved in a major refurbishment of the Red Café at Old Trafford, which now features a coffee bar and new dining area in the main restaurant. The revamped Red Café will be officially launched with members of the Manchester United first team and club ambassadors and legends later this year.

November 22, 2017

Written by James Billington

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