Texas A&M University brings enhanced video experience to Reed Arena


Texas A&M University has partnered with Daktronics to bring the first true 1080 HD video displays in a college basketball venue to their new centerhung system inside Reed Arena this summer. The two true HD displays are part of a four-display centerhung configuration and accompanied by a large end wall video display as well as a 360° ribbon display circling the arena’s seating fascia.

“We’re continually looking at ways to improve our in-game experience across our athletic facilities and are excited to announce the new video elements at Reed Arena which will make it one of the premier venues in college athletics,” Texas A&M director of athletics Scott Woodward said. “Behind the unbelievable support of the 12th man, our basketball and volleyball programs compete at the highest level and we want to ensure that game day inside Reed Arena is an incredible experience.”

Two true HD displays will face the sides of the arena and measure roughly 24ft high by 42ft wide. The two end displays on the rectangular centerhung system will measure approximately 12.5ft high by 21ft wide. All four displays will feature full black package LEDs on a tight 6mm line spacing to bring crisp, clear imagery to Aggies fans throughout the arena.

“This is an exciting project to bring the first true 1080 HD video displays to a university’s basketball arena, and we’re proud to be working with Texas A&M University to make it happen,” says Dan Fjeldheim, Daktronics sales representative. “The new atmosphere inside Reed Arena will be unparalleled in college basketball with true HD centerhung displays, a large end wall display and a 360° ribbon. It’s going to be an awesome place to watch live events take place.”

An end wall display supplements the video experience provided by the main displays by providing fans with an additional source of video and content. It also provides flexibility for multiple other events to be held at the venue. The display measures approximately 17ft high by 37ft wide and features 10mm line spacing.

The five video displays are capable of variable content zoning which allows them each to show one large image or to be divided into multiple zones to showcase any combination of live video, instant replays, up-to-the-minute statistics, graphics and animations, and sponsorship messages.

A full 360° ribbon display will circle the arena’s seating fascia to enhance the overall experience by providing additional statistics and graphics. It also provides the opportunity to highlight sponsors throughout events. It will measure approximately 2.5ft high by 617ft wide and feature 10mm line spacing.

May 3, 2017

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