London Stadium to change seating plan


London Stadium, home to English Premier League side West ham FC, is looking to bring fans closer to the action as it explores new seating plans at the venue.

The former London Olympic Stadium was converted to house the soccer club back in 2016, however due to its multipurpose use including athletics, seating is set back from the field and fans have been wanting to move closer.

The club announced that is it exploring some changes to seating at the 66,000-capacity stadium to cater to fan demand and enhance atmosphere by bringing its Sir Trevor Brooking and Bobby Moore Stands closer to the field.

The concept, which has initially been presented to a meeting of West Ham United’s Official Supporters’ Board, will bring the vast majority of fans in the lower tiers of both stands closer to the pitch, many by more than 4m, with the stand being squared-off in line with a more traditional soccer stadium configuration behind the goals.

“Last year I re-stated the club’s commitment to supporters that we were constantly working hard to continue to enhance the match-day experience at every level. My team and I have been working hard in the background with Stadium management, mindful that seating is something supporters wanted us to explore and we have listened,” said Karren Brady, vice chairman of West Ham United.

“Following positive feedback on the initial concept we are pleased that we are now in a position to be able to move forward. As part of the process it is important, first and foremost, that we consult with fans currently in those stands on any proposals and have already started that process.”


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As editor of four magazines at UKi Media & Events James brings over a decade of writing about, and obsessing over, technology and cars to Automotive Interiors World, Stadia, Winter Sports Technology International and Auditoria. Responsible for commissioning, writing and editing each issue he’s covered the best (and worst) from around the industry on a continual search to feature the latest innovation or talking point on the next cover.

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