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Communications Infrastructure

Ageas Bowl launches first-of-its-kind cricket App

James BillingtonBy James Billington8th May 20192 Mins Read
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Ageas Bowl
Ageas Bowl

Hampshire Cricket Club, which plays its home games at the Ageas Bowl has launched the UK’s first-of-its-kind mobile app to offer fans a greater matchday experience.

As part of the venue’s push to become a fully connected stadium, the free iOS and Android app will offer fans a number of features including paperless ticketing, an interactive wayfinding maps to help direct fans to seats and amenities, as well as ball-by-ball match data and progress.

Courtesy of live Opta match data and stay up to speed with scores and results from across the country and all domestic competitions, while further functionality – such as player of the match polls and fan prediction leagues – is scheduled to be added to the App in the coming weeks and months.

Hampshire fans will also be able to access live streaming and video highlights of Hampshire matches at the Ageas Bowl with breaking news, exclusive content and behind-the-scenes footage and insight.

The Ageas Bowl Chief Executive, David Mann said: “We’re proud of the Ageas Bowl’s history of being at the cutting-edge of innovation in cricket and the launch of the Hampshire Cricket App is the latest example of this. The App has been developed with our fans firmly in mind and after seeing record-breaking customer and matchday experience scores and feedback in 2018, we’re confident the App will see Hampshire fans and Ageas Bowl attendees enjoy even more memorable experiences this summer.’’

InCrowd CEO Aidan Cooney says: “We are delighted that Hampshire Cricket is putting the fan first and has implemented InCrowd technology including the native ticket wallet to deliver an efficient and stress-free match day experience. At InCrowd, all our research and development is driven by fan feedback and we are looking forward to working with the club to really deliver on the promise of a better fan experience.”

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James Billington

James has been Editor of Stadia since 2018 having worked at print and digital magazines and websites around the world covering everything from lifestyle to sport, technology, motoring, and more. He also edits Electric & Hybrid Vehicle Technology International.

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