Twickenham Stadium installs new point-of-sale software


Following a seven-game pilot program, a new point-of-sale (POS) software solution has been officially installed at Twickenham Stadium.

The new hospitality solution was installed in January 2015 ahead of England’s Six Nations matches against Italy, Scotland and France. The system passed all volume testing requirements and live operational demands during the games. The POS software now operates on the existing Rugby Football Union (RFU) cabled and wireless networks.

It provides analytics along with 70 new terminals from Wincor Nixdorf and more than 350 existing POS devices. As part of the solution, the POS software manages credit and debit card transactions, including contactless and wristband payments. As a result, card sales were reported to have increased rapidly during the Six Nations event.

George Vaughan, senior project manager, RFU, said, “The POS solution has delivered exactly what we were looking for, a robust and technically advanced software platform coupled with excellent customer service and development strategy, which means Twickenham Stadium can deliver innovative solutions right now.”

According to John Harris, Twickenham Experience’s finance director, one of the major benefits is the ability to see what is happening across the stadium on game days for the finance, IT and operations teams: “The POS solution has provided real-time data to enable us to monitor our key performance indicators and reduce the amount of support calls. The flexible reporting tools have been a big success with our operational teams.”

May 8, 2015

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